Webinars with the Saint-Gobain Company
How to effectively manage a brand, what affects sales growth and how to build a safety culture in an organisation? These and other questions will be answered by Saint-Gobain experts during webinars addressed to students of the Silesian University of Technology.
Meetings with Saint-Gobain specialists will be divided into two thematic sections.
- June 1st, 3:00 p.m. - "Brand management", divided into 3 parts: 1) Why a brand is crucial; 2) What builds a strong brand; 3) How does a strong brand translate into sales?
- 2 June, 3:00 p.m. - "Building a safety culture in an organisation" - the meeting will be devoted to the methods of building a safety culture on the example of Saint-Gobain and the tools implemented in the company.
The Saint-Gobain Group creates, manufactures and distributes innovative materials and solutions used in various industries, including construction materials and glazing for cars and transport vehicles. Their products and solutions improve the quality of life for people around the world. Saint Gobain is present in 67 countries and employs over 170 000 people. In Poland they’ve created 25 plants and nearly 80 distribution centres. They have 20 different brands and employ over 7,000 people.
Registration for the webinars should be made via an e-mail to start@polsl.pl , at the registration the following should be provided: first name, surname, faculty/field of study, year/semester and the day of the meeting. As a reply, a link to the meeting will be sent to you.